View Larger Image Toward state-of-the-art on social marketing research in user-generated content (UGC) and influencerswp_93666882023-03-17T18:10:25+00:00 Project Description Toward state-of-the-art on social marketing research in user-generated content (UGC) and influencersJournal of Management Development (2023), https://doi.org/10.1108/JMD-11-2022-0285 Romero-Rodríguez, L.M., & Castillo-Abdul, B. Descarga el archivo Project Details Categories: Articles Share This Story, Choose Your Platform! FacebookTwitterRedditLinkedInWhatsAppTumblrPinterestVkEmail Related Projects Iconographic-symbolic analysis model of Corporate Visual Identity (CVI): Application test on pharmaceutical companies in Spain Iconographic-symbolic analysis model of Corporate Visual Identity (CVI): Application test on pharmaceutical companies in Spain Girl YouTubers: Interaction, creation, and emotions during COVID-19 confinement Girl YouTubers: Interaction, creation, and emotions during COVID-19 confinement Corporate visual identity of financial institutions in Spain: iconographic-symbolic web content analysis Corporate visual identity of financial institutions in Spain: iconographic-symbolic web content analysis Digitalization of Corporate Communications: a multi-stakeholder approach Digitalization of Corporate Communications: a multi-stakeholder approach The Process of The Transfer of Hate Speech to Demonization and Social Polarization The Process of The Transfer of Hate Speech to Demonization and Social Polarization