Luis Miguel Romero Rodríguez
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Happiness management

Key factors for sustainability and organizational communication in the age of Industry 4.0

Happiness Management: A Pillar of Sustainability and Organizational Communication in Industry 4.0

What is this article about?

This editorial introduces the concept of happiness management as a key strategy to improve organizational communication, governance, and sustainability in the context of Industry 4.0. According to Ravina-Ripoll, Romero-Rodríguez, and Ahumada-Tello, this human-centered approach promotes subjective wellbeing and aligns with modern productivity, leadership, and digital transformation goals.


Why is it important?

This article explains that focusing on employee happiness is no longer a utopian idea but a strategic tool for corporate and public governance. It enhances human capital, fosters innovation, and supports psychosocial wellbeing—factors that are critical amid technological disruption and post-pandemic recovery.


Key Insights from the Editorial

1. Happiness as a governance strategy

  • Wellbeing boosts productivity and public trust.

  • Happiness indices can inform policy and performance metrics.

2. Corporate implications

  • Organizations must integrate emotional and physical health into their management structures.

  • Workplace happiness is shaped by engagement, academic satisfaction, and organizational climate.

3. Post-pandemic challenges

  • COVID-19 amplified emotional strain and social vulnerability.

  • Social media signals can track public happiness and guide interventions.


Special Issue Highlights

The editorial summarizes key articles including:

  • Consumer happiness and brand loyalty (Cuesta-Valiño et al.)

  • Organizational climate and police wellbeing (Ravina-Ripoll et al.)

  • CSR-driven luxury brand engagement on Instagram (Castillo-Abdul et al.)

  • Sustainable fashion and happiness perception (Jiménez-Marín et al.)

  • University governance and social media happiness communication (Barquero Cabrero et al.)

  • Autonomy and executive support in workplace happiness (Galván Vela et al.)

  • Spirituality and happiness in banking governance (Robina-Ramírez et al.)

  • Psychological capital and self-driven personality in nursing (Kawalya et al.)

  • Tax compliance and happiness in Europe (Delgado-Rodríguez & De Lucas Santos)

  • Entrepreneur values and employee happiness (Foncubierta-Rodríguez)

  • Home care workers’ wellbeing during crisis (Mínguela-Recover et al.)


FAQs

Q: What is happiness management?
A: It is a governance strategy that integrates emotional wellbeing and subjective happiness into corporate and public policies.

Q: How does it impact organizations?
A: It improves productivity, employee satisfaction, and stakeholder engagement, especially in the digital transformation era.

Q: What disciplines intersect in this field?
A: Communication, psychology, public policy, HR management, and digital innovation.

Q: Is there empirical support?
A: Yes. The editorial includes studies with SEM models, ANOVA, and regression analysis across diverse sectors.

Ravina Ripoll, R., Romero-Rodríguez, L.M., & Ahumada-Tello, E. (2022). Guest editorial: Happiness management: key factors for sustainability and organizational communication in the age of Industry 4.0. Corporate Governance, 22(3), 449-457. https://doi.org/10.1108/CG-05-2022-576

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